Saranmi — where love meets beauty.

The name Saranmi (사란미) is born from two Korean words — sarang (love) and mi (beauty). It reflects our belief that beauty is not a product, but an act of care. Rooted in Korean skincare rituals and reimagined through technology, Saranmi connects emotion, intelligence, and design — creating beauty that listens to you.

Our Vision — AI that understands beauty.

We’re building the future of skincare where AI meets empathy.

Our mission is to make beauty smarter, more conscious, and deeply personal — bringing the philosophy of Korean self-care into the digital era.

Saranmi’s AI consultant learns from your skin, habits, and environment, creating care routines that evolve with you — not against you.

This isn’t automation.
It’s emotional intelligence, translated into beauty.

The Problems We’re Solving

  • Despite the rapid growth of the global beauty market, most skincare products are still created for generalized categories — not for individual needs.

    Consumers are forced to navigate an overwhelming amount of choices without accurate tools to understand what truly works for them.

    This leads to frustration, wasted resources, and unsustainable consumption patterns.

    Saranmi’s AI system analyzes skin type, environment, lifestyle, and ingredient reactions — offering precise, adaptive recommendations that evolve with the user.

  • The beauty industry has become dominated by trends and influencer marketing, losing the emotional authenticity that once defined skincare as self-care.

    Today, beauty feels transactional — not personal.

    Saranmi reconnects emotion and intelligence by integrating affective computing principles — recognizing that well-being, mood, and confidence are essential elements of skin health.Our platform promotes emotional engagement, helping users make choices that align with how they feel, not just what’s advertised.

  • Many brands claim to be “eco-friendly,” yet few provide verifiable data on sourcing, ingredients, or packaging impact.

    This erodes trust among consumers who increasingly demand transparency and responsibility.

    Saranmi builds a verified ecosystem of K-beauty partners that meet ethical, environmental, and ingredient standards.

    Through blockchain-based traceability and AI-driven certification validation, we ensure that every recommendation reflects real sustainability, not marketing rhetoric.

Beauty has forgotten how to listen

Beauty has forgotten how to listen

For years, the industry has spoken at people — not to them. At Saranmi, we’re not creating another skincare brand.

We’re creating a new kind of dialogue — between human intuition and artificial intelligence. Because beauty isn’t about changing your face.
It’s about finally being seen.